dead stock meaning

dead stock meaning refers to inventory that has never been sold to customers or used and typically remains in storage due to obsolescence or lack of demand. In fashion, dead stock can mean unused, original production items from previous seasons, often resold at discounted prices or rebranded as vintage. For e-commerce businesses, dead stock ties up capital and warehouse space, leading to markdowns or liquidation strategies. Understanding dead stock meaning is crucial for inventory management, especially for retailers aiming to maintain cash flow and avoid unnecessary losses from unsold merchandise.